Head of Tourism
How long have you been with Destination Bristol and what do you do?
I joined DB in 2000 when it was the Bristol Tourism & Conference Bureau as a Marketing Executive looking after print and PR. Fast forward several years (and two children) and I am now Head of Tourism. This involves overseeing the marketing, conference, membership and commercial activities based in the Queen Square office, plus managing the research programme, development opportunities and many of our stakeholder relations. Working with the team, I focus on strategic planning for the future, learning from the lessons of the past.
Do you have a typical day?
Never. There are obvious things like data collection and events that will happen at a particular time, but it could be anything from delivering presentations to representing DB at events, or supporting key stakeholders to develop new business. One of the best things about Bristol is that there is so much happening and so much being developed – however this can be quite a challenge to stay ahead of but it’s important to be able to introduce new businesses to the opportunities presented by the Visitor Economy. Basically the only constant about my day is that it always starts with a coffee and usually ends with a small G&T.
What’s your top tip for businesses working with Destination Bristol?
Tell us everything and respond to everything. We are constantly on the lookout for new partnerships and new ways to promote Bristol and our members, so it always helps enormously if we know what’s happening. There is nothing worse than learning about something after the event, or too late to do anything with.
Tell us a secret about someone at DB?
If you ask really nicely, Shelley will happily show you her wedding photos.
Phone: 0117 946 2204