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Swedes win weekend break to Bristol

9 July 2007

SWEDES WIN WEEKEND BREAK TO BRISTOL

A Swedish couple have returned home to Stockholm after winning a three night weekend break for two in Bristol.

The competition, jointly set up between Destination Bristol and VisitBritain formed part of a campaign to support a new Scandinavian Airlines System (SAS) flight from Stockholm to Bristol International Airport, which launched on 29th June 2007.

Carina Eriksson was one of over 1,140 people who entered the competition which was sent to existing SAS newsletter subscribers. She traveled with her husband, Per Eriksson, and were among the first ever passengers to fly into Bristol on the new SAS service.

The lucky winners were greeted when the plane touched down at Bristol by Kerrie Grist, Marketing Executive of Destination Bristol and Joe Ashman, Business Sales Manager for SAS. Reporting before her trip, an excited Carina Eriksson revealed; "I'm so proud to be on the first plane from Stockholm to Bristol. Every one of my friends asks me about Bristol and again I'm so proud to have won and be visiting the city."

The couple enjoyed a three night complimentary stay at the 4 star Mercure Holland House Hotel, free tickets to some of Bristol's best loved attractions including Brunel's ss Great Britain, Bristol Zoo Gardens, The British Empire & Commonwealth Museum and Explore-At Bristol and dinner for two on Saturday night at the Phoenix Restaurant.

Returning home Carina said; "On Saturday we began at Explore-At-Bristol and there we tried and tested almost everything! We took the boat to the ss Great Britain' - that was amazing and very well presented to visitors. On Sunday we got the train to Bath and did a city tour by bus before returning to Bristol for a harbour cruise on a Bristol ferry"

Carina continued by saying "We have had a wonderful weekend in Bristol - what a lovely city you have, I can't thank you enough!"

-Ends-

Notes to Editor

Photography:
Caption: 'Bristol weekend break prize winners being greeted on arrival at Bristol International Airport with goodie bags and tourist information pack'.
Pictured from left to right are Joe Ashman, Business Sales Manager of Scandinavian Airlines, competition winner Carina Eriksson with her husband Per Eriksson and Kerrie Grist, Marketing Executive, Destination Bristol.

For more information please contact:

Kerrie Grist
Marketing Executive
Destination Bristol
Tel: 0117 946 2205
Email: kerrie.grist@destinationbristol.co.uk
Web: www.visitbristol.co.uk

1. Destination Bristol, formerly the Bristol Tourism and Conference Bureau is a not for profit partnership between Bristol City Council and Business West. Destination Bristol is the destination management partnership for Bristol and South Gloucestershire and leads the marketing of the area as a travel destination. The aim of the organisation is to work with members and partners, to increase business competitiveness, support employment and economic growth, and raise the profile of the Bristol city-region as a European-class travel destination. www.visitbristol.co.uk
2. VisitBritain's mission is to build the value of tourism to Britain by generating additional revenue throughout Britain and throughout the year by creating world-class destination brands and marketing campaigns. VisitBritain also builds partnerships with, and provides insights to, other organisations that have a stake in British and English tourism. For further information on VisitBritain, please refer to http://www.visitbritain.org
3. Scandinavian Airlines System (SAS) launched its new service from Bristol International Airport to Stockholm on Friday 29th June. The new service marks the further expansion of SAS' UK network and operates twice-weekly on Monday and Friday evenings. SAS will operate an Economy Class product on all flights, in addition to its unique premium economy service, Economy Extra.